Global Multilingual Sale Campaign

 Childrensalon · 2025

 A global sale campaign system designed to scale across regions, languages and platforms during high-pressure trading periods, balancing conversion goals with a premium, fashion-led aesthetic.


Role: Lead Campaign Designer
Owned campaign design and rollout across digital channels, working cross-functionally to ensure consistency, localisation and commercial effectiveness across markets.

Credits : Childrensalon · Fashion & Retail · 2024

Campaign Framework



A modular sale framework designed to flex across multiple sale phases and international markets, enabling fast iteration while maintaining a clean, elevated visual language.


Execution

Applied across homepage and app banners, multilingual campaign assets, email and CRM, paid and organic social, and performance display.

Impact



Enabled fast, consistent global rollout during one of the brand’s most commercially important trading periods.

4 

Languages

+28%

Click-through rate on homepage banners

2 

Markets (UK & USA)

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